Woolworths and the Royal Children’s Hospital Good Friday Appeal are encouraging Cobram residents to support seriously ill children across the state when they shop this Easter.
All the funds raised through the purchase of the tokens will help the Good Friday Appeal in its ongoing efforts to help The Royal Children’s Hospital remain a world leader in paediatric care.
Customers at Woolworths Cobram can play their part by simply adding a $2 Easter-egg-shaped wall token to their shop during the promotion, which will run until April 1.
Woolworths Cobram store manager Craig Kelly said the store’s close affiliation with the Good Friday Appeal had always been something the people of Cobram had embraced warmly.
‘‘We’re proud of our long-standing partnership with Good Friday Appeal, which has raised more than $20million to date. We continue to be overwhelmed by the generosity of our customers for this great cause and we hope they once again can help children and families across Victoria,’’ Mr Kelly said.
The Royal Children’s Hospital Good Friday Appeal helps to provide lifesaving care, ground-breaking research, technology and equipment for seriously ill children.
Good Friday Appeal director Anne Randall said more than 48000 children were admitted to The Royal Children’s Hospital last year and nearly 86000 children were treated in emergency.
‘‘That’s in addition to the 322000 children treated at the hospital’s specialist clinics,’’ she said.
Across Victoria on March 23, every Woolworths store member will also be dressing up in Easter costume to assist in raising important funds for The Royal Children’s Hospital’s Good Friday Appeal.