A grass fire near Maidment Rd in Cobram is not yet under control.
A CFA spokesperson said emergency services were called to the small blaze at 3.10 pm.
She said the CFA currently had 12 trucks at the fire and there might be an aircraft on the way.
Advice issued by Emergency Victoria warns the fire is travelling in a northerly direction towards the Murray River.
There is currently no threat to communities but residents should continue to monitor weather conditions and warnings.
Residents are also advised to keep roads clear so emergency services can respond.